Friday 22 July 2011

Google+ to introduce social game platform

Striking Back Google: Google+ Games

The giant of web searches is going seriously on Social Networking. This time the people from Google have revealed something that I saw coming since I heard about Google+: Social Games. Thanks to Florian Rohrweck (Google Enthusiast), we all are now waiting on the release of the invites to test the new features of Google+.

Google still needs to tune up some details on their product to really make some impact to Facebook. The problem is that Google have two very well related problems: Loyalty and Dependency to Facebook by many users. These two obstacles are the most important to overcome in order to make an alternative Social Network.

Google+ is aiming the right target when selecting the games as one of the first moves. Social gaming is something so addictive that got people in Facebook when they were not even interested on it. Even if Google+ Games is a really good move, it won’t cause too much damage to Facebook.

Google+ gets 20 million users in 3 weeks

Here is a graph done analyzing the growth of Google+. It took only 24 days for Google+ to reach 20 million users, while it took over three years to reach that number for Facebook and Twitter. Considering that the service is still open only by invitation and that brands or news organisations are not yet invited, this sounds like a huge achievement.
I think that this success is partially due to the fact that society is now used to the concept of a 'social network', we know what to do with the facebooks, the twitters and similar things. Another reason for this fast achievement maybe that Google already has lots of active profiles, via Gmail and Android. Or maybe, it's because Google+ by just brand name.


Google remains some way behind its social networking rivals.Twitter has more than 300 million users and Facebook announced two weeks ago that it has 750 million.

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